A good mix between minimalist illustrations and photos
So I had to think about a Branding combining photos of nature and scientific graphic elements. I wanted to avoid the iconographic representations traditionally used for this kind of project, so we thought about a certain number of abstract illustrations made of simple geometric shapes.
The goal was to represent the different technological solutions provided by Good Galaxy to help permaculture. To avoid writing over the photos directly, I created a frame system that can be positioned in the corners of any media.
CEO of Good Galaxy
Website & Dashboard
In addition to branding and creating pages dedicated to the website, I had to work on a Design system to feed the Dashboard representing the exchosystem of a garden. Behind these very “technical” terms, everything had to be simplified as much as possible in order to make these interfaces very easily usable by any little gardener.